Real numbers. Real options. Online selling that creates real buyers.

AutoFi Digital Retail is the industry’s first finance-centered approach to online car buying. Make your dealership’s website stand out with customizable lender routing and instant finance decisioning that put shoppers in a position to make real decisions — moving them closer to close with every click.

When shoppers receive lender approval on a dealership website...

go on to purchase from that dealership.

51%

Take your site from browsing to buying

Begin in the right direction

Start the process right by landing shoppers on cars that realistically fit their budget. Using a soft credit pull, you can help customers understand how their credit will impact their payments and buying options.

Shape the deal around reality

Whether shoppers are looking for a loan or a lease, they can structure their deal with accurate pricing, incentives, payments, and trade-in values — all aligned to your dealership’s strategy and preferred lenders.

Easy application. Instant approval.

Guide shoppers through a dynamic credit application, and deliver real approvals in seconds — turning intent into action and increasing conversion.

Keep deals moving beyond your website

Empower your team to pick up where shoppers leave off — sharing live deals, refining terms, and guiding next steps remotely. So conversations stay aligned, momentum doesn’t stall, and more shoppers show up ready to move forward.

What really matters is results

More Backend Profit per Vehicle Retailed

$250

Lead Close Rate (vs. Industry average of ~15%)

20%

Lead Close Rate with an Approved Credit Application

37%

Customers are Raving

“The job of my sales managers has changed dramatically. They’re not as focused on manual deal submission or data entry. With AutoFi, my team has time freed up to train more, focus on inventory, and get involved in deals earlier.”

JB Burnett Executive General Manager

Preston Automotive Group

“At the end of the day, AutoFi is helping us close more profitable deals with transparency and speed.”

Will Cleveland Sales Manager

Oakes Automotive Group

“AutoFi fixes a problem for dealerships that people don’t realize. The prototypical car sales person with the skills we’re used to having in this industry doesn’t exist anymore. We need a way to develop salespeople in today's world and AutoFi fixes that problem.”

Brett Woodruff General Manager

Mitchell CDJR

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