autofi lafontaine case study.pdf

Dealership Hits Stretch Goal with AutoFi

The LaFontaine Automotive Group is a 40-year-old family-run business in Michigan that includes 36 retail franchises and seven collision centers spanning 17 locations. Like many businesses, LaFontaine was hit hard by the pandemic in March and April of 2020 — sales declined sharply, and jobs were lost. But because the dealerships were ready for digital retailing with AutoFi, they quickly rebounded. In the Dearborn complex, LaFontaine had a long-standing stretch goal of 500 units out the door in a month. With AutoFi, the complex blew by that number — with 582 vehicles sold in May of 2020, and they haven’t slowed down since!

May 2020

582

Monthly units
moved

Calls per day per

salesperson

We’re using AutoFi to drive action. And we’re seeing the results. We’re getting more out of people. We’re watching them grow.
“

MIKE LAW
General Manager, LaFontaine Toyota

Sent offers up AutoFi provides all the critical features of a digital retail solution

Calculate estimated payments
Trade-in app with KBB
Stackable rebates & promotions
Personalize F&I presentation
Accurate local taxes & fees
Easy credit application
90-second lender decisions
Multiple financing offers
Alternative delivery options
Plugs into your existing website
Unifies digital & dealership
experience
Dedicated success manager